EW/ELSEVIER WEEKLY magazine multichannel publishing

Read in this case study how One Business, the publisher of Elsevier magazine and Belegger interests, has set up its multichannel publishing processes together with Qonqord.

EW/ELSEVIER WEEKLY magazine multichannel publishing

Read in this case how Qonqord, together with Elsevier, opted for an unambiguous multichannel publishing method. Articles can now easily be placed on the websites from the editorial process for the magazines. An important requirement was that they wanted to outsource the entire IT management of the platform to Qonqord.

The challenge

After an extensive research in which all editorial and publishing processes have been mapped, Qonqord has set up a multichannel publishing editorial platform based on Woodwing Studio to create all editorial content for the magazines and for the websites.
An important requirement was that they wanted to outsource the entire IT management of the platform to Qonqord. An unambiguous working method has also been chosen that allows articles to be placed on the websites in a simple manner from the editorial process for the magazines.
All content is stored in the digital asset management system Woodwing Assets so that it can always be reused for new publications.

Content orchestrating

WoodWing Studio was chosen as the editorial platform and WoodWing Assets as the Digital Asset Management system. Via the platform it is possible to publish editorial content that was written in Adobe InCopy before the print edition, at article level as XML to web and mobile. Thanks to the integrated workflow and DAM solution, a particularly efficient publication process has been realized at Elsevier.

The applications are hosted and managed by Qonqord.

Qonqord takes care of support and management of the platforms and maximum uptime of the processes. During the production of the various titles, the Qonqord helpdesk supports key users with any questions or problems.

Our approach

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Cases

Associations and Industry Organizations

ANWB

The starting point of the ANWB was to set up a media neutral editorial workflow with which both web publications and print publications can be controlled.

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Brands

Sky and Digital Asset Management

Sky’s editorial team is responsible for the management and distribution of all program images for SKY and NOW TV.
The digital asset management solution not only enables teams across the organization to work much more efficiently and effectively, it also frees up the editorial team, allowing them to significantly accelerate the creation of new program images.

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Digital Asset Management

Hearst

The goal of Hearst was to implement an Online Editing platform in addition to a Digital Asset Management solution, with which all Hearst titles can be formatted. Editing and design work seamlessly together in a streamlined workflow and integrated DAM environment from Graphit.

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