New Skool Media

New Skool Media was founded in 2014. After the acquisition of 19 special interest magazine brands from Sanoma in 2014 and the acquisition of Elsevier from RBI, the portfolio counter now stands at 27. Some well-known titles from New Skool Media include Knip Mode, Delicious, Kijk and Vorsten. New Skool Media believes in the starting position of magazines to successfully develop and expand brands in the long term.

New Skool Media

New Skool Media uses Woodwing Assets to support its editorial and design processes. NSM's portfolio now consists of 19 nationally known, special interest brands, including Fiets, EWMagazine, Beleggers Belangen, Columbus, KnipMode, Vorsten, KIJK and delicious.

The challenge

New Skool Media has different target groups, channels and publication schedules for titles. This makes for a complex and busy work environment with different editorials and load peaks. All titles have their own copy, images and production.    

Content orchestrating

New Skool Media uses Woodwing Assets to support its editorial and design processes. In Assets, all images and the Adobe InDesign for the design are stored and shared with editors and design. Indexing all images is essential for easy retrieval and reuse. Files are automatically indexed when imported into elvis DAM and can be further enriched with additional metadata. The Woodwing platform is managed from the cloud by Graphit.

The workout consisted of:

  • analysis
  • implementation
  • management and maintenance

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Cases

Advertising agencies

How Altavia Unite helped Rabobank orchestrate its content creation

Recently, Altavia Unite reactivated an existing relationship with Rabobank, one of the largest cooperatives in the Netherlands with almost two million members, to take on the production of its member magazine Rabo & Co.

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Associations and Industry Organizations

CRV

CRV creates a lot of rich content that appeals to the imagination, such as catalogs, videos and infographics. But the organization lacked a strong tool that gives a grip on these productions. “We wanted to work effectively with our foreign colleagues and distributors and roll out our material to them in a coordinated way,” explains Mirjam.

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Digital Asset Management

EW/ELSEVIER WEEKLY magazine multichannel publishing

Read in this case how Qonqord, together with Elsevier, opted for an unambiguous multichannel publishing method. Articles can now easily be placed on the websites from the editorial process for the magazines. An important requirement was that they wanted to outsource the entire IT management of the platform to Qonqord.

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