As of April 2019, Qonqord has partnered with VIXY, a video streaming platform that integrates one-to-one with our DAM system. In this blog Niels Buningh, managing partner at VIXY, talks about the ‘how’, ‘what’ and ‘why’ behind this brand new collaboration. “We serve the same type of customers, our services complement each other perfectly and I like the people at Qonqord to work with!”
“Suitable for external and internal communication”
Those who regularly work with videos will benefit greatly from the new partnership. “While Qonqord’s DAM system is mainly focused on storing and using content, we are focused on managing and publishing video content,” explains Niels. “VIXY has a video management system in which multiple employees can work together. From there, they publish videos on their website.” The great thing is that this system works for external and internal communication. “For example, if you want to publish e-learning videos or a speech from the CEO in a protected manner, you can.”
“Rapid delivery of videos from one environment”
How exactly does the new integration work? Niels: “You can easily find all your video content in Qonqord’s central DAM system. But the moment you want to deliver it, you can do that very quickly via our platform. Our content delivery network is an add-on to the WoodWing Assets platform. And because Qonqord and VIXY share the same server environment, we deliver everything from the same data center, so the lines are short.”
“Overview and insight plus your own branding”
Do you currently publish videos via social media or via your own video platform? From now on that is no longer necessary. “In any case, it is useful to deliver videos in one go from the Qonqord platform,” says Niels. “But there are also other advantages to this. For example, you can completely adapt the video play solution to your own branding and house style. You can customize the video player and enrich it with interactive elements. It is also possible to measure how a video performs. actually does, because our player integrates with all major analytics packages, so with VIXY you actually have a kind of video marketing tool at your disposal.”
In short, an integration that improves customers? “Absolutely,” Niels agrees. “You store your video content in a good way, deliver it at lightning speed, integrate the platform within your existing site and keep an overview!”
