The EO makes sheets with new WoodWing workflow and image bank.

The Evangelische Omroep (EO) knocked on our door a few months ago because the broadcaster was looking for a partner for a new image bank and workflow. The EO produces a number of magazines, including the broadcasting guide ‘Visie’ and a women’s magazine ‘EVA’. The applications they were using are no longer supported by their vendor and so they sought replacements.

As a first step, Qonqord showed, by means of a software presentation to a group of key users of the above titles, how the EO can make the magazines with the help of WoodWing Studio and manage and unlock the image bank with WoodWing Assets . With the practical feedback that resulted from this, Qonqord set up a demo environment that matched the desired working method of the EO. On that basis, the EO decided to do business with Qonqord.

Plan of action

Tony Meijer, consultant at Qonqord, explains: “First of all, it was necessary to replace the EVA image bank by means of a clear inventory. For example: what kind of material is in the image bank? Does the current environment need to be transferred one-to-one? What metadata is used? Based on this inventory, the EO supplied an export of its image bank, including an Excel file to be able to link the metadata after this data had been imported into Assets.”


Key users

“Once this was completed, as a second step, we transferred the broadcasting guide ‘Vision’ to WoodWing Studio and WoodWing Assets. For this title we have formed a small key-user group, consisting of the designer and editor-in-chief. We have organized a number of workshops to walk through the systems together to adapt them completely to their wishes. It was now March and Corona had also settled in our country and we have continued to give those workshops via Microsoft Teams.”

Graphit EO workflow for content creation - admin


After the system was set up, all users were trained remotely and the first issue could be produced via the new WoodWing software. Where Qonqord can normally be physically present at the editorial office during the first few days, this was of course not possible due to mandatory home working. Tony: “In order to be able to respond quickly to questions, I was always available by telephone and via Teamviewer. This way I could watch from a distance, questions were not left behind and I was able to provide support quickly and easily where necessary.”

A good number of issues of ‘Vision’ have already been made and the EVA editors have produced the first issue via the Qonqord platform. “All in all, I have experienced this as a very fun and instructive project with a group of enthusiastic people at the EO”, says Tony.

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