Workflow for content creation
Workflow content creation
Create media neutral content
The content creation module allows teams in the workflow to collaborate on collecting and creating media neutral storytelling content. This content can ultimately be adapted specifically for the channels and published cross-channel.
Qonqord works for, among others:
Content creation
The platform offers support to teams ( copywriters, editors, designers) for a new way of working for creating media neutral content. Digital and print can thus be perfectly matched.
Integration
With the help of the platform you can publish on various digital channels. Specific things such as URLs and SEO can be added. Qonqord offers plugins for CMS systems, social media and apps.
Collect content
You prepare a media neutral article by collecting relevant content in so-called files. Images, videos and illustrations can be easily added from the integrated DAM system.
Magazines, brochures and other printed materials are made using Adobe Indesign templates. This allows content to be automatically formatted and scheduled.
digital editor
With the editor you create stories with variants for digital and print channels. You place your story on a predetermined layout for the relevant channel. This way you can easily create responsive articles that look good on any device.
Workflow
Content creation and cross-channel publishing are supported by the workflow where teams design, edit, and approve articles and pages. You can see the status of the pages on the digital shelf.
Multi-channel storytelling
Do you also want to create your content media neutral so that you can easily publish it to any channel at any time?
What does this mean for your organization?
Cases
Optimizing content creation processes: how NTvG transformed from print first to digital first.
Discover how this collaboration not only reduced production time, but also resulted in significant cost savings.
Efficient marketing department helps wholesaler ILG Foodgroup achieve European growth
In this article, read how ILG’s marketing department became much more efficient by implementing DAM and workflow automation.
How LINDA. transformed its editorial workflow with WoodWing Software
To meet the challenges of a dynamic media landscape, LINDA. chosen Woodwing’s editorial platform. With this choice, they not only streamlined workflow but also optimized creative processes. The software enables content teams to work together from A to Z: from planning to publishing.
Knowing more?
Do you also want to create media neutral content via the workflow? We are happy to make an appointment with you to discuss the possibilities for your organization.