Workflow for content creation

Workflow content creation
Content creation
The platform offers support to teams ( copywriters, editors, designers) for a new way of working for creating media neutral content. Digital and print can thus be perfectly matched.
Integration
With the help of the platform you can publish on various digital channels. Specific things such as URLs and SEO can be added. Qonqord offers plugins for CMS systems, social media and apps.
Collect content
You prepare a media neutral article by collecting relevant content in so-called files. Images, videos and illustrations can be easily added from the integrated DAM system.
Magazines, brochures and other printed materials are made using Adobe Indesign templates. This allows content to be automatically formatted and scheduled.
digital editor
With the editor you create stories with variants for digital and print channels. You place your story on a predetermined layout for the relevant channel. This way you can easily create responsive articles that look good on any device.
Workflow
Content creation and cross-channel publishing are supported by the workflow where teams design, edit, and approve articles and pages. You can see the status of the pages on the digital shelf.



Multi-channel storytelling
Do you also want to create your content media neutral so that you can easily publish it to any channel at any time?
What does this mean for your organization?
Cases
NCOI and Content Orchestration
NCOI Group’s mission is to provide people (young and old) …
How Hoogvliet has much more control over its weekly campaigns through content orchestration
Hoogvliet is a supermarket chain with 69 stores in North …
Content Orchestration at Next Retail
Next Retail is a multinational British retailer of clothing, footwear …
Knowing more?
Do you also want to create media neutral content via the workflow? We are happy to make an appointment with you to discuss the possibilities for your organization.